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We will collect click level interaction when an interactive video is played. Some basic events are listed here, but this list will grow as we implement
Event Name | Description | Purpose |
|---|---|---|
User attempts a question | User clicks/attempts to answer, for example, clicking a choice in an MCQ | To capture user behaviour while answering questions |
User submits their response to a question | User clicks on the submission button to store their answer | To capture user behaviour while answering questions |
User navigates in the video | User pauses, rewinds, or forwards in a video | To capture engagement of different segments in the video |
User finishes the interactive video | User reaches the final timestamp of the video | To capture percentage of users finishing the interactive video |
Impact on other Products/Solutions
Product/Solution Impacted | Impact Description |
|---|---|
Key Metrics
The main metric to track here will be engagement with the interactive video. The goal will be to understand which interactive videos are working better, which are not doing so well, and in general, understand what makes for a good interactive video. Some of the metrics we can use for this purpose are listed below
Srl. No. | Metric | Purpose of Metric |
|---|---|---|
| Video watch duration | To know what percentage of the video is watched by a user, and on aggregate what percentage of users have watched different portions of the video |
2 | Number of questions answered |
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3 | Score | On an aggregate level, this will help us understand users' performance, and also the level of the questions in the video. |